In this Cary Spotlight Issue…

💭Spotlight Hook Trivia

🔥 Meme of the Day

❤️You’re So Sweet: Thank You, Bruce!

🧭 Discover Cary: Mastering Digital

🏡 Cary Real Estate: Properties Sold in Cary Last Week

🏡 Making Sense of Real Estate: Mortgage Rates

This is the Real Estate Edition: local news and events will be back on Tuesday.

Question: Which African American served as the first Black chairman of the Joint Chiefs of Staff?

(Answer at the bottom of the newsletter.)

Discover Bee Banhmi, a local business sponsor of Cary Spotlight. They do catering, online ordering, home delivery and in-store. Great food made with quality ingredients.

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Mastering Digital

Summary

In this episode of Cary Spotlight Connect, Dr. Chris Coetzer interviews Mike Schott, the owner of Mastering Digital, a marketing agency. They discuss various strategies for helping businesses grow through digital marketing, including performance marketing, lead generation, and the importance of retaining clients.

Mike shares success stories from his agency, illustrating the effectiveness of a multi-channel marketing approach. He also introduces his AMOS framework, which outlines key components for successful marketing strategies, and emphasizes the importance of understanding the target audience.

Keywords: digital marketing, business growth, e-commerce, lead generation, marketing strategies, AMOS framework, client success stories, marketing agency, performance marketing, audience targeting

Takeaways:

• Our goal is always to get people who become leads.

• You cannot build a business on one marketing channel.

• Great marketing kills bad products or services.

• We help them get their message across to the right audience.

• We started stacking marketing channels.

• Every business wants to grow their business.

• The framework works for any industry.

• We offer Done For You and Done With You services.

• My audience is business owners that want to grow.

• The AMOS framework is essential for business growth.

What to do next:

Looking to grow your business with proven digital marketing strategies? Mike and his team at Mastering Digital are ready to help! Take the first step toward increasing your revenue and reaching the right audience by visiting Mastering Digital in Cary.

📲 Call or text Mike directly at 305-846-6888 for a personalized consultation, or visit MasteringDigital.com to learn more.

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Properties Sold in Cary, NC for Week of 15 February 2025 (Data source: Redfin)

Property Type: Single Family Residential.

There were 19 properties sold in Cary, NC during the past week. Please note that we exclude land sales and townhouses. Here are a few statistics based on the sales from this past week.

The average price for all properties sold is $794,842

The median price for all properties sold is $685,000*

The average size in square feet for houses sold is 2,773

The average price per square foot for houses that sold is $297

*The median price being lower than the average (mean) sale price in this case typically suggests that there are a few higher-priced properties pulling the average up.

The number of homes sold by Postal Code:

• 27511: 3 homes sold, Median Price: $690,000

• 27513: 8 homes sold, Median Price: $618,000

• 27518: 2 homes sold, Median Price: $1,726,000

• 27519: 6 homes sold, Median Price: $652,000

Just curious…

The properties are listed from highest SOLD PRICE to lowest:

 Click on the address to view listing.

Address: 231 Devonbrook Ln, Cary, NC 27518 | Sold Price: $2,600,000 | Beds: 6 | Baths: 8.5 | Size: 9861 sqft

Address: 285 Hogans Valley Way, Cary, NC 27513 | Sold Price: $1,160,000 | Beds: 3 | Baths: 2.5 | Size: 2656 sqft

Address: 1124 Tamworth Hill Ln, Cary, NC 27519 | Sold Price: $1,010,000 | Beds: 5 | Baths: 4.0 | Size: 3413 sqft

Address: 404 Annandale Dr, Cary, NC 27511 | Sold Price: $910,000 | Beds: 5 | Baths: 3.0 | Size: 2451 sqft

Address: 103 Waterloo Station Dr, Cary, NC 27513 | Sold Price: $885,000 | Beds: 4 | Baths: 2.5 | Size: 2967 sqft

Address: 1300 Yow Pl, Cary, NC 27518 | Sold Price: $852,000 | Beds: 4 | Baths: 3.5 | Size: 3298 sqft

Address: 101 Promontory Point Dr, Cary, NC 27513 | Sold Price: $779,000 | Beds: 4 | Baths: 2.5 | Size: 2500 sqft

Address: 908 Carpenter Town Ln, Cary, NC 27519 | Sold Price: $695,000 | Beds: 4 | Baths: 3.0 | Size: 3033 sqft

Address: 223 Kilbreck Dr, Cary, NC 27511 | Sold Price: $690,000 | Beds: 4 | Baths: 2.5 | Size: 2878 sqft

Address: 205 Tellico Pl, Cary, NC 27519 | Sold Price: $685,000 | Beds: 4 | Baths: 2.5 | Size: 3066 sqft

Address: 506 Giverny Pl, Cary, NC 27513 | Sold Price: $685,000 | Beds: 4 | Baths: 2.5 | Size: 2533 sqft

Address: 908 Peltier Dr, Cary, NC 27519 | Sold Price: $619,000 | Beds: 2 | Baths: 2.0 | Size: 1766 sqft

Address: 212 Red Field St, Cary, NC 27513 | Sold Price: $551,000 | Beds: 4 | Baths: 2.5 | Size: 2392 sqft

Address: 121 Beasley Ct, Cary, NC 27513 | Sold Price: $550,000 | Beds: 4 | Baths: 3.5 | Size: 1920 sqft

Address: 113 Drywood Pl, Cary, NC 27513 | Sold Price: $534,000 | Beds: 3 | Baths: 3.5 | Size: 2118 sqft

Address: 569 Tomkins Loop, Cary, NC 27519 | Sold Price: $507,000 | Beds: 3 | Baths: 2.0 | Size: 1444 sqft

Address: 112 Whitby Ct, Cary, NC 27511 | Sold Price: $505,000 | Beds: 3 | Baths: 3.0 | Size: 1817 sqft

Address: 745 Finnbar Dr, Cary, NC 27519 | Sold Price: $465,000 | Beds: 2 | Baths: 2.0 | Size: 1355 sqft

Address: 107 Crystal Ct, Cary, NC 27513 | Sold Price: $419,990 | Beds: 3 | Baths: 2.0 | Size: 1214 sqft

Click Here For the Full List of All Properties Sold Last Week

Disclaimer: The information provided in this newsletter is for informational purposes only and should not be considered financial, legal, or real estate advice. Real estate transactions and mortgage decisions involve complex financial assessments that vary based on individual circumstances and market conditions. Speak to a licensed mortgage and real estate professional before making any investment or financial decision related to real estate. The authors and publishers of this newsletter are not liable for any financial or investment decisions made based on this content.

Mortgage Rates

As of February 14, 2025, the average mortgage interest rates reported by Mortgage News Daily are:

30-Year Fixed Rate: 6.96%

30-Year Jumbo Loan: 7.32%

30-Year FHA Loan: 6.33%

30-Year VA Loan: 6.35%

These rates reflect national averages and are updated daily. Please note that mortgage rates can vary daily and are influenced by various factors, including economic conditions and individual qualifications. For the most current rates and personalized information, it's advisable to consult directly with lenders or financial advisors.