Cary Spotlight | DNA Wild šŸŒ

Local Business Spotlight | DNA Wild stands apart. Specializing in personalized, luxury travel experiences in Africa and beyond

Tailored Adventures with DNA Wild: Crafting Unforgettable Journeys

In a world filled with cookie-cutter vacation packages, DNA Wild stands apart. Specializing in personalized, luxury travel experiences, this boutique agency has made it their mission to design journeys as unique as the people who take them. Founded two years ago by Sharleen Landsman Smith, a South African travel expert with over 26 years of experience, DNA Wild focuses on making each trip an unforgettable adventure, with the traveler’s interests at the heart of every plan.

Headquartered in Bradenton, FL, DNA Wild has a deep connection to Africa, where the team’s expertise in safaris and local cultures allows them to curate extraordinary experiences. But the company’s reach has quickly expanded beyond the African continent, with a growing portfolio of trips across Asia, South America, and even polar regions. ā€œBeing wild is in our DNA, and it is in yours,ā€ says Smith, whose passion for travel began in the African bush and has now extended to some of the world’s most remote and awe-inspiring locations.

DNA Wild is built on a foundation of personalized service. The company partners with carefully vetted local experts, ensuring that each detail—from airport transfers to safari guides—runs smoothly. One recent traveler shared, ā€œYour company’s attention to detail was absolutely incredible—being met at every airport, ensuring all paperwork was in order, and selecting the most caring people to guide us.ā€ Whether it’s a honeymoon in the Galapagos or a family safari in South Africa, DNA Wild guarantees more than just a trip. It offers an experience to remember for years.

For Smith, the journey is personal. Having taken full ownership of DNA Wild earlier this year, she ensures that each trip reflects her passion for travel and her commitment to exceptional customer service. Her team of three, based in South Africa, provides on-the-ground support, while DNA Wild’s affiliation with The Travel Society and Virtuoso secures the best rates and amenities worldwide.

Clients rave about their experiences. One honeymooner wrote, ā€œAll around, an incredible experience… we couldn’t have asked for a better honeymoon!ā€ Another family recalled, ā€œThe lodges were amazing, and the staff made us feel like family. We were sad to leave the friends we made along the way.ā€

As DNA Wild grows, Smith has her sights set on even more destinations—from the mysterious landscapes of Croatia to the tiger reserves of India. Yet Africa remains the core of the company’s mission. "We believe in respecting the custodians of each land," Smith emphasizes, noting that a portion of every booking goes toward nonprofit organizations supporting local communities, with a special focus on empowering differently-abled individuals.

At DNA Wild, travel isn’t just a journey—it’s an adventure that changes the way you see the world.

Connect with DNA Wild
Website: DNA Wild | Phone: (786) 390-1235 | Email: [email protected]

Editor’s Note: Full transparency, although DNA Wild is not local to Cary, they are extremely passionate about community and how important that is. Plus, Sharleen and I were both born in South Africa, so we definitely share a kinship. Yes, I'm a bit biased, but I really love her passion!

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